The empowered patient and the tech-savvy practitioner are now your customers. Gone are the days where a face to face meeting sealed the deal and gone are the days where a patient watched a tv commercial and bought your product. The rapid immersion of digital technology into society means that your customer expects you to know them, communicate with them with no blips via whatever channel they choose to use (and there are a lot of them) as well as give them new information and insight which they themselves cannot readily access on the internet.

As has been seen with other industries, the key to success is a “customer-centric” mindset couple with internal agility and evolution for what is now a continuously evolving digital world.

ePharma IMPACT brings together the most influential players across the digital marketing spectrum to reveal truly innovative, next-generation omni-channel strategies. The 3-day event is designed to help you take command of the most influential strategies on the horizon so you can confidently determine where your next digital marketing dollar should be spent for maximum impact.