Marketing: Page 37


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    Express Scripts Holding Co.
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    Regeneron, Sanofi drop PCSK9 price in deal with Express Scripts

    In return, the major PBM will exclusively list Praluent on its national preferred formulary beginning in July.

    By Ned Pagliarulo • May 2, 2018
  • Allergan defends ubrogepant's marketability

    While data supports the efficacy of Allergan's CGRP drug, some safety signals could limit its ability to compete in the marketplace.

    By April 27, 2018
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    Brian Tucker / BioPharma Dive/BioPharma Dive
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    Trendline

    Commercialization

    New drugs for obesity and Alzheimer’s look set to become blockbusters, reshaping pharma marketing strategies just as many current top-sellers near looming patent cliffs.

    By BioPharma Dive staff
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    Getty and BioPharma Dive
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    A metabolite will make or break Celgene's ozanimod

    Analysts speculate this metabolite, and lack of information about it, were the probable cause of a Refuse to File letter issued for ozanimod earlier this year.

    By April 26, 2018
  • Supreme Court upholds constitutionality of IPR

    The decision is sure to have lasting effects for the pharmaceutical industry, which sees the patent-challenging process as both a help and a hindrance.

    By April 25, 2018
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    Biogen to increase stake in biosimilar developer Samsung Bioepis

    Anticipating faster sales of the copycat biologics, Biogen plans to exercise a soon-to-expire option to increase its ownership of the Korean drugmaker.

    By Ned Pagliarulo • April 25, 2018
  • GSK new drug success eclipsed by currency, Advair slump

    In a positive sign for GSK, however, sales of the British drugmaker's important new shingles vaccine widely beat market expectations.

    By Ned Pagliarulo • April 25, 2018
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    Deep Dive

    Lilly's JAK woes set the stage for AbbVie, Gilead to jump ahead

    An adcomm's iffy stance on baricitinib could mean one less thing to worry about for rivals looking to break into the fairly open JAK inhibitor market.

    By April 24, 2018
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    Jacob Bell/BioPharma Dive
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    Lilly's baricitinib wins FDA panel nod, but still dogged by safety issues

    Lilly entered the Food and Drug Administration committee meeting on Monday with a fuzzy outlook for its potentially billion-dollar arthritis drug. It left in much the same fashion.

    By April 23, 2018
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    Elizabeth Regan/BioPharma Dive
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    Out-of-pocket drug costs still murky, report underscores

    A recent look by Iqvia at patient drug costs suggests they have, on average, fallen. Whether that's partially because of discounts and rebates remains unclear.

    By April 20, 2018
  • Tagrisso wins first-line lung cancer approval, boosting AstraZeneca

    Securing the FDA OK is a key step in AstraZeneca's plan to turn Tagrisso into a multi-billion dollar drug franchise.

    By Suzanne Elvidge • April 20, 2018
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    Courtesy of Eli Lilly
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    Lilly's baricitinib to face tough questions at AdComm

    FDA staff reviewers raised doubts about the safety of the once-rejected rheumatoid arthritis drug ahead of an advisory committee meeting Monday.

    By Lisa LaMotta • April 19, 2018
  • Cosentyx jitters weigh on Novartis

    Worries over a slowdown in the immunology drug's sales and a sharp decline in the Swiss pharma's U.S. generics business overshadowed otherwise strong quarterly growth.

    By Ned Pagliarulo • April 19, 2018
  • Pushing 'value,' Harvard Pilgrim tests outcomes deals

    An agreement with AstraZeneca for the pharma's lung drug Symbicort is the ninth value-based contract publicly announced by the regional insurer.

    By Ned Pagliarulo • April 18, 2018
  • Rigel secures FDA approval for rare disease drug

    News of the OK helped shares in the biotech recover from the effect of a clinical setback earlier this month. 

    By Randi Hernandez • April 18, 2018
  • In win for generics makers, court knocks back Maryland price gouging law

    Wording was a key concern for the court of appeals, as the law's text would have allowed it to unconstitutionally regulate interstate commerce.

    By April 18, 2018
  • Ultragenyx gets thumbs up for first inherited rickets therapy

    Crysvita's FDA approval for X-linked hypophosphatemia also hands Ultragenyx a Priority Review Voucher — a valuable asset in the pharma world.

    By Suzanne Elvidge • April 18, 2018
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    Amazon reportedly drops plan to distribute drugs to hospitals

    The report is not entirely unexpected. Amazon previously canceled a wholesaler application in Maine and has told other state regulators it does not intend to sell drugs.

    By David Lim • April 17, 2018
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    Hanmi scraps lung cancer drug due to AstraZeneca rival, reports say

    Olita showed promise but fizzled amid partnership and safety setbacks, and ultimately failed to compete with AstraZeneca's Tagrisso.

    By April 13, 2018
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    Elizabeth Regan/BioPharma Dive
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    ICER releases draft report on CGRP migraine drugs

    The watchdog group's review says that Aimovig could only treat 16% of the population without affecting the healthcare budget.

    By Suzanne Elvidge • April 13, 2018
  • PCSK9s appear to be meeting less payer resistance

    A new report finds the nation's largest health plans ultimately denied 26% of claims for the cholesterol-lowering drugs in 2017 — a lower rate than before.

    By April 12, 2018
  • Lawmaker questions HHS drug pricing appointee for industry ties

    In an April 9 letter, Rep. Keith Ellison asked HHS Secretary Alex Azar to explain the rationale behind appointing a CVS and Pfizer veteran to senior advisor on drug pricing reform.

    By April 11, 2018
  • Payments influence oncologist prescribing, JAMA study claims

    An analysis of payments to more than 2,500 doctors suggests non-research related money paid by drugmakers can shape prescribing patterns.

    By Randi Hernandez • April 11, 2018
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    CVS hands pharmacists tool to compare drug prices

    Aiming to tamp down on out-of-pocket costs, CVS will roll out a new program designed to help retail pharmacists find the cheapest drug option for patients.

    By Ned Pagliarulo • April 11, 2018
  • Clovis closes in on rival PARP drugs with latest approval

    Rubraca is behind AstraZeneca's Lynparza and Tesaro's Zejula in terms of sales, but a new label expansion could strengthen the drug's competitive standing.

    By April 6, 2018
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    Novartis AG
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    Medicare to pay hundreds of thousands for CAR-T therapies

    CMS will give hospitals outpatient reimbursements of about $400,000 for Gilead's Yescarta and $500,000 for Novartis' Kymriah.

    By April 6, 2018