Marketing: Page
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Big drugmakers ring in new year with price hikes
Allergan, Amgen and Biogen are just a few of the companies charging more for their meds in 2018.
By Jacob Bell • Jan. 3, 2018 -
Spark sets precedent with outcomes models, $850K gene therapy price tag
After winning approval of Luxturna in December, the biotech revealed the blindness treatment's cost, along with plans for outcomes-based rebate contracts.
By Lisa LaMotta • Jan. 3, 2018 -
Explore the Trendline➔
Brian Tucker / BioPharma Dive/BioPharma Dive
TrendlineCommercialization
New drugs for obesity are becoming blockbusters, while Trump administration pressure is reshaping pharma marketing strategies ahead of looming patent cliffs.
By BioPharma Dive staff -
Allergan to cut 1,000 jobs as generic competition threatens
The big question for 2018 is whether copies of Allergan's eye drug Restasis will enter the market. But the pharma also faces loss of exclusivity for several other products.
By Ned Pagliarulo • Jan. 3, 2018 -
Inovio reworks immunotherapy deal with eye to China
Under an amended agreement, ApolloBio will pay $23 million upfront for exclusive rights within Greater China for Inovio's HPV immunotherapy.
By Suzanne Elvidge • Jan. 3, 2018 -
Galapagos' progress won't rattle CF markets, analysts say
Pipeline progress, including positive Phase 2 data, didn't sway some analyst beliefs that Vertex will continue to dominate the cystic fibrosis market.
By Jacob Bell • Jan. 3, 2018 -
Top 10 stories that had pharma execs talking
From CAR-T to potential deals, BioPharma readers dove into these pieces.
By Lisa LaMotta • Jan. 3, 2018 -
FDA drops boxed warning for combo asthma drugs
A review of four safety studies found pairing long-acting beta agonists and inhaled corticosteroids did not present a greater safety risk.
By Suzanne Elvidge • Dec. 22, 2017 -
Kymriah, Yescarta could be cost-effective, ICER finds
Despite steep prices for both CAR-T therapies, a draft report from the watchdog group suggested the clinical benefit they deliver could be worth the cost.
By Ned Pagliarulo • Dec. 21, 2017 -
Spending on prescription drugs has almost doubled since the '90s, report finds
About 12% of personal healthcare service spending in 2015 went toward prescription medicine sold at retail pharmacies, up from 7%.
By Jacob Bell • Dec. 19, 2017 -
Hikma to sell Celltrion's Rituxan biosimilar in Africa, Middle East
The London-based generics company already markets in the MENA region two other copycat biologics developed by Celltrion.
By Lisa LaMotta • Dec. 19, 2017 -
Aerie eyes glaucoma market after early FDA win
Approval of Rhopressa could make Aerie a more attractive takeout option for ophthalmology-focused biopharmas.
By Ned Pagliarulo • Dec. 19, 2017 -
Shire looks to stall Hemlibra impact with court injunction
Through a recently filed motion for injunction, Shire is requesting a federal court restrict Roche's ability to manufacture and sell its disruptor hemophilia drug.
By Jacob Bell • Dec. 18, 2017 -
Novartis buys regulatory fast pass for $130M
Ultragenyx sold the Swiss pharma a Priority Review Voucher it had received last month for the approval of its pediatric rare disease drug Mepsevii.
By Ned Pagliarulo • Dec. 18, 2017 -
Positive news from the EMA for Herceptin biosimilar
Celltrion's Herzuma, its biosimilar of Roche's Herceptin, has snagged a positive opinion from the EMA, bringing the copycat drug a step closer to the market.
By Suzanne Elvidge • Dec. 17, 2017 -
FDA OK's new Remicade copycat but no launch planned
Pfizer has snagged a U.S. approval for Ixifi, its second Remicade biosimilar, but won't be taking it to market any time soon.
By Suzanne Elvidge • Dec. 15, 2017 -
Vertex licenses its first drug from CRISPR collaboration
CTX001 is a preclinical, ex vivo therapy that the biotechs are looking to push into Phase 1/2 testing for blood disorders in 2018.
By Jacob Bell • Dec. 13, 2017 -
After a decade of work, Otsuka and GW part ways on Sativex
A fizzled licensing agreement means GW will regain U.S. rights to its cannabinoid drug, which could be more of an albatross than a blessing.
By Jacob Bell • Dec. 13, 2017 -
Sanofi's Humalog follow-on gets FDA nod
With its diabetes unit on the decline, Sanofi is banking on a "more affordable" treatment to help prop up revenue.
By Jacob Bell • Dec. 12, 2017 -
Ardelyx signs a Chinese commercialization deal for GI drug
Fosun is continuing its mission to bring biotech to a Chinese domestic market.
By Suzanne Elvidge • Dec. 12, 2017 -
PwC: Opioids and Medicare pressures will challenge industry in 2018
BioPharma Dive Senior Editor Lisa LaMotta sat down with the US Pharma and Life Science Leader from PwC to discuss issues to watch in 2018.
By Lisa LaMotta • Dec. 12, 2017 -
Mylan, Biocon's biosims back on track in EU after manufacturing snag
In August, Biocon had withdrawn two applications for approval of proposed biosimilars after the EMA said it would need to reinspect a drug facility.
By Suzanne Elvidge • Dec. 7, 2017 -
Lilly's Taltz gains new indication, improving position versus Cosentyx
Both drugs are now approved to treat psoriatic arthritis, which could help Taltz make up some of the ground Novartis' drug gained by being quicker to market.
By Jacob Bell • Dec. 6, 2017 -
Biogen inks outcomes-based contract for MS meds
A deal with Prime Therapeutics will link the cost of several of the biotech's multiple sclerosis drugs to patient adherence and clinical value.
By Ned Pagliarulo • Dec. 6, 2017 -
FDA clears Amgen's Repatha for heart protection
Amgen can now market the PCSK9 inhibitor as an effective treatment to reduce heart attack and stroke, a potential edge to win over reluctant payers.
By Suzanne Elvidge • Dec. 6, 2017 -
Deep Dive
Spark CEO Marrazzo hints at million dollar price tag
As potential approval of the first gene therapy for a rare form of blindness approaches, the problem of pricing still lacks an easy solution.
By Lisa LaMotta • Dec. 4, 2017