Marketing: Page 43
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Senate passes tax bill that repeals individual mandate
Lawmakers will now attempt to work out the differences between the Senate bill and a similar tax bill the House passed last month that preserves the mandate.
By David Lim • Dec. 2, 2017 -
PhRMA, Express Scripts go head to head on drug pricing
The industry group and the PBM are both being blamed for the high price of drugs, but a complex pricing system only muddies the waters more.
By Lisa LaMotta • Nov. 30, 2017 -
Explore the Trendline➔
Brian Tucker / BioPharma Dive/BioPharma Dive
TrendlineCommercialization
New drugs for obesity and Alzheimer’s look set to become blockbusters, reshaping pharma marketing strategies just as many current top-sellers near looming patent cliffs.
By BioPharma Dive staff -
Sanofi to propose limits on use of dengue vaccine after safety signal
Recently analyzed clinical data showed the shot could intensify subsequent cases of the disease for individuals who had not previously been infected.
By Ned Pagliarulo • Nov. 30, 2017 -
FDA's generics goals may spell trouble for branded drug-device combos
With an eye to drug pricing, agency head Scott Gottlieb said the FDA is taking "taking new steps" to finalize guidance for generic drug-device combos.
By Jacob Bell • Nov. 29, 2017 -
FDA knocks generic maker for misbranding sleep aid
The warning letter to Magna Pharmaceuticals is only the third such notice issued this year by the FDA office in charge of regulating prescription drug promotion.
By Ned Pagliarulo • Nov. 29, 2017 -
Viagra comes out from behind the counter in the UK
The U.K. is the first country to permit Pfizer's Viagra to be sold in pharmacies without a prescription, a move aimed at curtailing the online black market.
By Suzanne Elvidge • Nov. 29, 2017 -
Biopharma in charts: New drugs and the search for growth
Threatened by competition to top-selling medicines, drugmakers across the industry are turning to new products. BioPharma Dive takes a look at how the efforts of seven biopharmas have fared.
By Ned Pagliarulo • Nov. 28, 2017 -
Deep Dive
How Anthem's new PBM will impact pharma
David Henka, CEO of RxTE Health, sat down with BioPharma Dive to discuss the implications of a new pharmacy benefit manager entering the marketplace.
By Jacob Bell • Nov. 28, 2017 -
J&J eyes broader market for blood cancer med Darzalex
New study results could support approval of Darzalex in combination with three other drugs as a first-line treatment for certain patients with multiple myeloma.
By Ned Pagliarulo • Nov. 22, 2017 -
Concordia faces fine for bad pricing behavior
A U.K. regulator accused the drugmaker of price gouging, citing a near-6,000% increase in the price of a generic thyroid drug over 10 years.
By Suzanne Elvidge • Nov. 22, 2017 -
GSK boosted by US approval of two-drug HIV pill
Combining Tivicay with J&J's Edurant, the new regimen offers patients a less burdensome treatment option than current combos of three or more drugs.
By Ned Pagliarulo • Nov. 22, 2017 -
Optum gets caught up in Express Scripts, Anthem legal fight
The latest legal challenge pulls Optum into an ongoing battle that adds turmoil to a rapidly changing and consolidating space.
By Les Masterson • Nov. 21, 2017 -
Novo Nordisk: Obesity should be considered a chronic disease
Shifting dynamics in the diabetes market are pushing the Danish drugmaker to pursue other therapeutic areas.
By Lisa LaMotta • Nov. 21, 2017 -
FDA pushes for more abuse-deterrent opioid generics
Under new Commissioner Gottlieb, the FDA has been looking to increase competition across markets by ushering more drugs through the system more efficiently.
By Jacob Bell • Nov. 21, 2017 -
Roche's emicizumab wins US approval, threatening shake-up for hemophilia market
Hemlibra, as the drug will be marketed, is OK'd for routine prophylaxis in patients who have hemophilia A with factor VIII inhibitors.
By Jacob Bell • Nov. 16, 2017 -
Novartis sets Cosentyx hopes higher
Already a blockbuster, Cosentyx has been one of Novartis' fastest launches. Even so, the Swiss pharma believes more growth is in the cards.
By Ned Pagliarulo • Nov. 15, 2017 -
Boehringer wins EU approval for Humira biosimilar
Cyltezo won't launch in Europe until October 2018 at the earliest, but that still could be years before it enters the U.S. market due to litigation with AbbVie.
By Suzanne Elvidge • Nov. 15, 2017 -
AstraZeneca wins US approval for asthma biologic
The British drugmaker, long a leader in respiratory disease, has turned to biologics like Fasenra to fuel growth over the next decade.
By Ned Pagliarulo • Nov. 15, 2017 -
Amazon tells regulators it will not sell drugs
The e-commerce giant reportedly told Indiana and Tennessee regulators it would sell medical supplies from its new healthcare distribution centers.
By Edwin Lopez • Nov. 15, 2017 -
Digital Abilify pill secures first-of-its-kind FDA approval
Abilify MyCite embeds a sensor within a pill, and pairs the combo with a wearable patch, in order to help patients stay on regimen.
By Jacob Bell • Nov. 14, 2017 -
Hospitals file lawsuit to block 340B drug payment cut
Plaintiffs including the AHA argue the reimbursement change exceeds the authority of the HHS secretary and is "arbitrary and capricious."
By Shannon Muchmore • Nov. 14, 2017 -
Novo cuts more jobs in commercial restructuring
Increased competition and higher pricing pressures have hurt the Danish drugmaker in its core diabetes business.
By Lisa LaMotta • Nov. 13, 2017 -
Anthem reverses course, agrees to cover Sarepta's Duchenne drug
The insurer had originally decided last October against covering Exondys 51, citing the drug's mixed clinical evidence.
By Suzanne Elvidge • Nov. 13, 2017 -
Ocrevus, Mvasi and 8 other drugs get CHMP go-ahead
The EMA advisory committee's latest approval recommendations included copycat and generic offerings that could sap money from blockbuster franchises.
By Jacob Bell • Nov. 10, 2017 -
Analysts fret over MannKind's disappearing cash
The inhalable insulin maker continues to struggle to commercialize its only product, putting a squeeze on the company's cash holdings.
By Lisa LaMotta • Nov. 8, 2017