Marketing: Page 3
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Sponsored by First Republic Bank
Building the dream team: How life science startups can attract top talent
Learn how to attract and retain top talent, in an ultra-competitive labor market.
By Nishta Rao, Managing Director, Life Science, First Republic Bank • Oct. 17, 2022 -
GoodRx launches new push to draw in doctors
Targeting providers directly is a pivot for GoodRx, but the company sees an opportunity to capture more pharmaceutical advertising revenue, said executive Preeti Parikh.
By Hailey Mensik • Oct. 13, 2022 -
Omicron boosters from Pfizer, Moderna cleared by FDA for younger children
Pfizer's reformulated vaccine is now authorized for use in children at least 5 years of age, while Moderna's will be available for kids as young as 6.
By Ned Pagliarulo • Oct. 12, 2022 -
Obesity drugs
Lilly looks to speed FDA review of new diabetes drug in obesity
A new fast track designation allows Lilly to begin the process of seeking approval of tirzepatide for obesity, though the drug will need to succeed in a second trial to get to market.
By Jonathan Gardner • Oct. 6, 2022 -
Biogen to pay $900M to settle lawsuit over MS drug outreach
A former Biogen employee sued in 2012, alleging the company paid physician fees to encourage prescribing of its drugs. Biogen did not admit wrongdoing as part of the settlement.
By Christopher Newman • Sept. 27, 2022 -
Sponsored by flipMD from GoodRx
Optimizing pharmaceutical innovation
Elevate pharma product development and marketing through collaboration with physician experts
Sept. 19, 2022 -
Sanofi, AstraZeneca secure EMA support for RSV drug in babies
If authorized by the European Commission, the companies’ antibody medicine would become the first cleared for broad use in newborns and infants.
By Jonathan Gardner • Sept. 16, 2022 -
Bristol Myers gets FDA approval for new type of psoriasis drug
Sotyktu has been on the pharma’s top pipeline candidates and its clearance continues a string of positive regulatory news for the company.
By Jonathan Gardner • Updated Sept. 12, 2022 -
FDA names new head to vaccine review office
David Kaslow, the lead scientist at a global public health nonprofit, will succeed Marion Gruber, who retired last fall amid her dissent on the timing of COVID-19 vaccine boosters.
By Jonathan Gardner • Sept. 9, 2022 -
FDA holds back Alvotech’s Humira biosimilar over manufacturing issues
The company received a complete response letter, but still expects to win approval of the copycat drug in time to launch it in the U.S. next year.
By Jonathan Gardner • Sept. 6, 2022 -
Funds for free COVID-19 vaccines could run out as early as January, HHS says
The commercial market for COVID-19 vaccinations could be similar to that for seasonal flu shots and other vaccines, an official with the department said.
By Sydney Halleman • Aug. 31, 2022 -
Incyte secures second approval for targeted cancer drug
Sold as Pemazyre, the drug, which blocks well-known cancer proteins known as FGFRs, is now also cleared for use in certain patients with very rare and aggressive blood cancers.
By Jacob Bell • Aug. 29, 2022 -
Sponsored by Worldwide Clinical Trials
Psychedelic clinical trials: What sponsors should know when designing new protocols
With regulators and lawmakers seemingly on board, sponsors have more opportunities than ever to pursue clinical research in this high-velocity area.
Aug. 29, 2022 -
Moderna sues Pfizer, BioNTech over COVID-19 vaccine technology
The biotech claims its rivals’ vaccine Comirnaty, one of the world’s top-selling pharmaceutical products, infringes on two patents covering its messenger RNA technology.
By Jonathan Gardner • Aug. 26, 2022 -
Novartis begins plans to spin off generic drug business
After reviewing multiple options including a possible sale, the Swiss drugmaker said spinning off Sandoz would give the division “greater freedom to operate” and capitalize on newly growing sales.
By Jonathan Gardner • Aug. 25, 2022 -
Gilead breaks through with first approval for new HIV drug
European authorities cleared Gilead’s long-acting shot for patients whose HIV infection is resistant to other drugs. An FDA decision is expected by December.
By Jonathan Gardner • Aug. 22, 2022 -
Digital medicine company Akili gets cold market reception after blank-check merger
After spiking on news of the merger’s close, shares in the ADHD treatment developer fell sharply in trading.
By Elise Reuter • Updated Aug. 23, 2022 -
National Institute of Allergy and Infectious Diseases. (2020). "Novel Coronavirus SARS-CoV-2" [Image]. Retrieved from Flickr.
US plans shift to private market sales of COVID-19 vaccines, drugs
The federal government will begin the transition as early as this fall, clearing the way for drugmakers to control sales and distribution of their medicines.
By Christopher Newman • Aug. 17, 2022 -
UK approves Moderna’s two-pronged COVID-19 booster
Britain’s drug regulator is the first public health authority to clear a vaccine designed to fight omicron as well as the original strain of the virus.
By Jonathan Gardner • Aug. 15, 2022 -
Pfizer’s new pneumococcal vaccine meets study goal in children
Pfizer, which competes with Merck in this market, plans to ask the FDA for an expanded approval of its 20-valent shot later this year.
By Delilah Alvarado • Aug. 12, 2022 -
GSK, Pfizer, Sanofi shares drop amid Zantac litigation concerns
The companies could face liability related to their sales of the heartburn drug, which was withdrawn from the market in the U.S. and other countries after impurities related to a likely carcinogen were detected.
By Ned Pagliarulo • Updated Aug. 11, 2022 -
Coherus wins FDA approval for second Lucentis biosimilar, its third drug
The biotech company secured a valuable interchangeable designation for the copycat medicine, which it plans to launch later this year.
By Kristin Jensen • Aug. 3, 2022 -
With new data, Roche takes step toward more convenient cancer immunotherapy
The pharma claimed Phase 3 study success for a subcutaneous version of its drug Tecentriq, a strategy it and rivals Merck and Bristol Myers could use to extend the market life of their lucrative drugs.
By Ben Fidler • Aug. 2, 2022 -
AbbVie cancer drug sales fall as AstraZeneca competitor gains ground
Imbruvica, long one of AbbVie’s top-selling medicines, has ceded market share in treating chronic lymphocytic leukemia to AstraZeneca’s Calquence.
By Ned Pagliarulo • July 29, 2022 -
Pfizer sales of COVID-19 vaccine, pill beat forecasts as company prepares for future waves
The company plans to ready a booster shot by the fall that targets the BA.4 and BA.5 strains that are currently most prevalent in the U.S. and other countries.
By Christopher Newman • Updated July 28, 2022